These are the stories making headlines in fashion on Thursday.Rachel Sennott Stars in Marc Jacobs Pre-Fall 2026 Campaign Photo: Courtesy of Marc Jacobs View the 1 images of this gallery on the original article Marc Jacobs tapped Rachel Sennott to write and star in its Pre-Fall 2026 campaign, a scripted micro-drama called “The Scene.” This is the first installment of Question Marc, an episodic, social-first series blending fashion, film and entertainment. “The Scene” follows Sennott through a chaotic day on her way to securing an invitation to “The Gala,” with the brand’s Scene Bag appearing throughout. See the campaign photos above, and watch “The Scene” here. {Fashionista inbox}Lululemon Names New CEOLululemon Athletica Inc. has named Heidi O’Neill as its next CEO, effective Sept. 8. O’Neill previously spent 27 years at Nike, where she held various leadership roles. She succeeds Calvin McDonald, who exited as CEO earlier this year. “What drew me to this role — and what I believe is Lululemon’s greatest opportunity — is the intersection of extraordinary product, design and community,” O’Neill wrote in a company-wide email to employees. {WWD/paywalled}Condé United Addresses the Latest Round of LayoffsCondé United and The NewsGuild of New York posted a statement on Instagram addressing the latest round of layoffs at Condé Nast, which saw 16 members across Self, Glamour and CNE lose their positions. “We see layoffs happening over and over and disproportionately affecting our members of color as well as queer and trans members,” the union wrote. “These persistent cycles of layoffs harm…
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