If you want to know which way the wind is blowing in ad measurement, follow the people changing jobs. On Wednesday, marketing mix modeling (MMM) platform Mutinex announced that Mike Finnerty is leaving TransUnion to become its US president and lead the company’s expansion stateside. Finnerty spent more than four years as SVP of marketing […] The post MMM Platform Mutinex Brings On TransUnion’s Mike Finnerty To Head Its US Business appeared first on AdExchanger.
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