Beauty Briefing: How beauty’s beleaguered makeup brands can turn it around

Beauty Briefing: How beauty’s beleaguered makeup brands can turn it around

This week, I checked in on the status of once powerful makeup brands that have been put up for sale. Additionally, Google welcomes ads to its AI shopping platform, and L’Oréal opens a new content and education hub.  With Too Faced and Pat McGrath up for sale, makeup brands are in need of a pivotThis is a member-exclusive article from Glossy. Continue reading it on glossy.co and subscribe to continue reading content like this.

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