Bad Bunny helps Super Bowl LX peak with 137 million viewers

Bad Bunny helps Super Bowl LX peak with 137 million viewers

Super Bowl LX drew an average audience of more than 124 million viewers, the second most of any in history, and set a new record for peak viewership during Bad Bunny’s halftime show, according to NBC, which cited Nielsen Media Research data. The network said viewership peaked in the second quarter of the game at…

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